Watch this video to get started! 

1st Objective, 100% daily touch to all qualified customers in paid advertising comments. 

Qualified Customer: a person who comments on one of our ad posts with a genuine question, neutral or positive comment, or tags a friend. 

Engaged Customer: a person who likes, hearts, laughs, etc., engages with our Facebook ad post. 

When engaging with a Qualified Customer, answer their question, respond in kind with positivity, or provide this link to direct them to the information they are requesting. 

The point here is to spark engagement, ask questions, and amplify excitement. When direct questions related to the product are asked, make sure they get a solution. 

Every customer support comment should be publicly responded to, and then the person should be privately messaged requesting the order number.

NOTE: DELETE ANY AND ALL negative comments related to a negative response, promotion of another company's product, or talking down the Sierra Madre or the product.

Reference this video for a complete walkthrough:

Step 1: Work from the top down in the back end of Facebook's notification centre. 

Step 2: Like or React to each comment that does not warrant a response. 

Step 3: Comments that need information, provide it - then ask how else you can serve them? 

Step 4: Comments that need Support, comment publicly that you will take care of them and DM them immediately. Then DM them and start the ticket process. Because you are the initiator, you need to get the order number and the customer to respond in the messenger; then, a Support Agent will pick up the ticket. 

Step 5: Rude comments, use of foul language, or promoting a different product should be removed. 

Step 6: Once all comments have been addressed in the post, mark the post as "Done" and move to the next one.